It has been commented on several occasions that video calling apps and services were the real winners during the lockdowns caused by the COVID-19 pandemic, and among them Zoom especially highlighted. Once the company got over its initial problems with service security, Zoom has managed to sustain and manage its initial growth, and their brand name is close to becoming a verb.
Now, in an attempt to continue expanding and not just stay in the field of video calls or video conferencing, it seems that Zoom has plans to expand to other sectors. Specifically, according to The Information, in Zoom they value the creation of an email service and also a calendar app.
Growth and expansion into other sectors
To understand what the period of confinement has meant for Zoom (with the consequent need to contact our loved ones and colleagues in the distance) it is enough to observe the flow of their shares on the stock market. Up to 500% the company has grown in the stock market, and it seems that they already have a plan to continue growing by getting rid of the limitations of their own starting point.
According to The Information account, Zoom is already working on an email service that it will put into circulation next year. An email service that in principle would use Zoom’s own domain, currently @ zoom.us, and we do not know if it will offer unlimited mailboxes or some kind of differentiation between free accounts and premium accounts. Given that they already have premium customers for video calling, it would make sense that differences were also made in the email service.
Zoom wants to grow in a variety of services and create a complete application suite
But in addition to this, it seems that Zoom’s plans would contemplate becoming step by step an entire office services company to cover more and more professional sectors of the web. And for this, the sources speak of a calendar app with which to continue growing to offer a “total” service similar to Office 365 or Google Workspace.
Sources speak that these would be Zoom’s intentions in the medium term, with the arrival of the postal service as early as next year. If everything runs its course, Zoom would become a fairly comprehensive online business and personal service provider bearing in mind that you already have agreements with services like Asana or Dropbox.
Via | The Information